I am always amazed by the number of websites that suffer cyber attacks. Despite the enormous number of attacks, and despite widespread publicity about these attacks, most website owners fail to scan effectively for common security flaws. These attacks can range from simple nuisances to dangerous compromises of sensitive data. Many overlook the possibility of the website being destroyed by a virus, even though it is a relatively common occurrence in the online world.
Having a secure e-business is essential to attracting and maintaining a loyal customer base. These days, the threat of identity theft is more real than ever and savvy consumers are alerted to the dangers out there. While online shopping is appealing to most consumers because of the high levels of convenience it offers, fear of identity theft makes many consumers wary of transmitting personal information over the Internet
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Hold on – before you download a sound driver and get it set up on your system, it would be wise to look at your options first.
In 2004, online consumer spending was at a record $65.1 billion.
Establishing trust with the customers is highly essential for earning profits and higher sales. The trust factor is same for a physical shop as well as a website. If you have offered quality product first time, the same thing is expected when they come second time for purchase and if you fail to offer that similar quality, they look out for another website.
Netscape began using Secure Socket Layer (SSL) in 1994 as a means of sending sensitive data over the web. The newer edition of the service is called Transport Layer Security (TLS), although even this is routinely known by the SSL designation. Before the introduction of SSL it was difficult to ensure privacy over the web in online transactions.
We all hope it won’t happen to us. We keep our typing fingers crossed. But one day, it will. Web site owners who have been doing business online for some length of time know all the trouble one hacker can cause. Once a hacker gains access to a Web site they can do a devastating amount of damage to an established business
Penetration testing is the active analysis of the system, its network and the entire website for both known and unknown vulnerabilities arising out of inaccurate system configurations, hardware or software defects, inactivity of automatic updates and other flaws while processing and actively evaluating your information security measures. It’s a form of testing by means of which a mock hacking activity takes place and malicious codes are entered by the tester in order to ascertain areas that are more susceptible to such attacks and those that are secure enough. A periodic report is prepared and forwarded to the admin along with full analysis report and technical solutions
With more people setting up their own home based, online business every day, the amount of vulnerable web sites is increasing at an alarming pace. And the blame for this lies mostly within the Internet Marketing community itself. Why